JOHN ELLIOTT FW18

Concept
AAU youth basketball inspired John Elliott’s FW18 collection, and we worked with Institute to create an elevated athletic experience, complete with a drum line performance by Vernor Township HIgh School. The band members were outfitted in full John Elliott gear and played against the backdrop of stadium lights, fog and a court-inspired runway which featured lines that grew more erratic as they stemmed outward towards the crowd.
Services
- Experiential Design
Team
- Studio Institute
- WØRKS





